News / branding
Who Are You?
For both the wild at heart & the young at heart...for those who like to fantasize as well as the dreamers...& most of all, the fighters & the believers. If one were to ask me what my brand represents, this is what I would tell them. This is the best way for me to describe it right now. This is who I am & my designs are a way for me to express this. A common question a lot of designers get asked is "What is your design aesthetic?". While I do understand the importance of reaching a "target market", I don't particularly want to be put in a box. So in addition to the aforementioned, chameleon would be another fitting word to characterize my brand, if it absolutely needs to be.
Inspiration is all around me all the time. It's difficult for me to place a single label on my brand, as the design ideas are endless for me. Since it's still pretty early, as I am only working on my 2nd collection, I guess for you, this remains to be seen. And yes, I realize everyone will have their personal opinions & visions about what wild & young at heart is, what fantasies & dreams are & what it means to be a fighter & a believer, however, this is MY vision. Some will get it & others won't & that is fine. People like what they like, plain & simple. It will all unfold in due time...all I can ask you to do is stick around for a while because there is so much more from me to come! Happy Friday people!!! xoxo
